Audience segmentation

ADM-102 · build and save reusable audiences

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Custom audience

KYC tier

Investment status

User segment

Minimum wallet balance

Estimated audience size

0

Any tier · Any · All customers

Total customers

0

Addressable base

Saved segments

  • All customersEveryone with a Kipit account0
  • Active investorsAt least one live plan0
  • Idle cash holdersWallet above ₦100,000 with no active plan0
  • Unverified signupsTier 0 accounts that never funded0
  • Maturing in 7 daysPlans reaching maturity within a week0